Taito, Failte Ireland and post was one of the winners of Friday’s 26th annual competition spider awardthe longest running award for innovative digital marketing and social media campaigns.
Tayto Snacks won the Best in Social Media Award for their campaign with agency Verve|Showrunner, and Fáilte Ireland won Best in Universal Design for their work with creative group All Human.
Meanwhile, An Post won both Best App and Design & UX Team awards. Vodafone (Best Integrated Media Campaign), NCBI (Digital Team of the Year), AGI (best use of disruptive technology), action 24 (Best Consumer Campaign), and Energia Group (Best in storytelling) Everyone received a prize.
A total of 20 awards were handed out at the awards ceremony, which took place in the Round Room of Mansion House in Dublin city centre, including the Best Influencer Campaign ( Foras na Gerige) and Best in Social Media received the most submissions as the Irish company continues to reach out to consumers via Instagram, TikTok and Facebook.
Winners were carefully selected by a panel of business leaders, visionaries, business leaders and web experts. Past winners include Revolut, AIB, Tribe and The Good Glow.
New categories added to this year’s event include Best Collaboration, contested by DMG Media Ireland/SKY, All Human/An Post, Dynamo/Bushmills, Pluto/Department of Health, Lorg Media/Foras Na Gaeilge & Webdoctor/Kooba included and the latter was the latter. Take home the prize.
Also newly featured are the Design & UX Team (AN Post), Digital Team of the Year (NCBI) and Best Event Campaign (Sing! Digital Marketing).
“We are delighted to have so many influential Irish companies in the tiger digital sector named among the winners this year.” Tracy KearneyManaging Director of the Spider Awards.
“Through our participation and high volume of entries in the ‘Best in Social Media’ and ‘Best Influencer Led Campaigns’, we have become a company that combines both traditional and digital marketing campaigns to promote its brand. I see a big change.
“Now in its 26th year, the so-called Oscars for Innovation shows no signs of slowing down. Our winners should be celebrated not just for their creativity, but for their ability to think outside the box through technology. ”
National Talent Academy and agency Coba Received Best Website Award. Foran and friday agency Awarded best in e-commerce. Virtual record and Irish Treasury won the Digital for Good award with the help of Ebow: Digital Agency.
granite Winner of Large Agency of the Year Award future-proof media Winner of Small Agency of the Year.member first credit union Winner of Best Customer Experience and Redacted Lives journal Nominated for Best Podcast.
Finally, Webdocter.ie wins Best Digital Brand and Best Collaboration.
